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Splitting the spend media agencies and the online dollar. Television still dominates global ad spending in 2011 with $190 billion, but online opportunities are changing the game with $72 billion, newspaper with $93 billion, magazine $43, radio $33 billion and outdoor $31 billion. All together the global ad spend is expected to be up 4.2% in 2011.
Splitting the spend media agencies and the online dollar. Television still dominates global ad spending in 2011 with $190 billion, but online opportunities are changing the game with $72 billion, newspaper with $93 billion, magazine $43, radio $33 billion and outdoor $31 billion. All together the global ad spend is expected to be up 4.2% in 2011.
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The strength of the yen has been one of the hottest topics in the tokyo summer, with the authorities last week stepping up verbal intervention after the currency hit a 15 year high againts the dollar.The yen's strength did not damage Japans april-june economic growth as the currency remained weaker than Y90.But the yen factor is not all bad for the economy. Half of japans exports to china are invo...
The strength of the yen has been one of the hottest topics in the tokyo summer, with the authorities last week stepping up verbal intervention after the currency hit a 15 year high againts the dollar.The yen's strength did not damage Japans april-june economic growth as the currency remained weaker than Y90.But the yen factor is not all bad for the economy. Half of japans exports to china are invo...
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Women make up 70% of all sonsumer spending in the United States. You may be surprised to learn where their money goes.91% of it is for homes, 51% for electronics, 94% for furniture and 60% for cars.
Women make up 70% of all sonsumer spending in the United States. You may be surprised to learn where their money goes.91% of it is for homes, 51% for electronics, 94% for furniture and 60% for cars.

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